Frida Giannini's unique talent and passionate disposition has fuelled her rise as an international designer for Gucci ( Gucci handbags ), one of the most recognized luxury fashion brands.
Gucci creative director Frida Giannini attends the "Russia 10 Years In Vogue" Party
Born in Rome in 1972, she studied fashion design at Rome's Fashion Academy. In 1997, she landed a job at Fendi ( Fendi handbags ).
In September 2002, she joined Gucci as Handbag Design Director. Two years later, she was appointed to the unprecedented role of Creative Director of Accessories in charge of Gucci handbags, shoes, luggage, watches etc.. She took on the position with her trademark confidence and conviction, and has brought a powerful point-of-view to the Gucci handbags and accessories.
Frida Giannini is a genius with handbags—fashion's red-hot commodity. She was, after all, one of the designers who helped create Fendi's blockbuster baguette, the tiny bag that ignited the accessories frenzy that continues to drive luxury's bottom line.
In March 2005, she was named Creative Director of Gucci Women's ready-to-wear, in addition to her responsibilities for all accessories. In January 2006, she also became in charge of men's wear, thus becoming the sole Creative Director of the label. Her fresh and joyous vision combined with her savvy interpretation of the Gucci legacy has delighted fashion followers around the world. She has also been embraced by Hollywood, where her designs frequently grace the red carpet.
Like the brand she designs for, Frida Giannini has chosen to base in Florence both her professional and private life. She works in Gucci's offices in the town and resides with her husband in a 15th century apartment in the centre of Florence.
Source: Gucci.com
