Ralph Lauren

In the list of bigwig fashion designers, Ralph Lauren can be seen shining boldly. It's a name associated with a large array of products like shirt, jeans, perfume, shoes, sunglasses, handbags ( Ralph Lauren handbags ), paint colors etc.

ralph lauren

Ralph Lauren, New York Fashion Designer

Ralph Lauren is a man of style and fashion and knows the art of presenting beautifully. He believes that packaging has a major role to play in attracting the people towards trying out the product.

Born Ralph Lifshitz in the Bronx, New York, Ralph Lauren was fashion aware at a very early age. By spending his hard-earned pocket money on expensive suits, Lauren became the best dressed 12-year-old in his neighbourhood. It wasn’t long before the young entrepreneur left his middle class Jewish roots behind him to set out on a quest to establish his very own fashion empire.

Rather than study design, Ralph Lauren completed most of a business degree and learned his trade through evening jobs. While working at one of these jobs, he began designing wide ties and with a $50,000 loan, Ralph Lauren founded the company Polo Fashions in 1968.

Polo went on to champion the ‘power suit’ of the early 80's in the face of strong competition from Armani. With expansion firm in his sights, Ralph Lauren branched out into women's clothing, handbags, sheets, towels and furniture.

Through sheer hard work and exacting standards, Ralph Lauren( Ralph Lauren handbags ) has become the epitome of classic fashion, with brands such as Polo, Ralph Lauren for Men, Ralph Lauren for Women and even Ralph Lauren paint.

 

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