Burberry Summer/Spring 2009

Burberry is a famous luxury British fashion brand that is famous for its trademarked nova-check pattern, a plaid pattern that features black, white and red stripes overlaid upon a khaki background. The brand has evolved over the past century from a simple outdoors attire manufacturer to a high-end fashion mainstay, popularized by celebrities and royalty. Burberry handbags , coats, scarves, and even umbrellas are among the fashion items sporting Burberry's signature.

Burberry's history began in 1856 when Thomas Burberry, 21 years old at the time, opened his own store in Basingstoke, Hampshire, England. The company focused primarily on heavy-duty all-weather outdoor clothing, producing clothing with its own patented fabric, gabardine, which is a durable water-resistant fabric that Burberry patented in 1888. No one could have imagined at the time that a brand as practical as Burberry would one day become an example of high fashion.

In 1914, the British War Office commissioned Burberry to modify the army officer's coat, and this collaboration ultimately resulted in the modern day trench coat. After World War I, the trench coat reached mainstream popularity, and the classic check pattern was integrated into the line in the 1924 when the fabric was used as a lining for the coats, although the pattern wasn't trademarked by the company until 1967. Today, the Burberry check is one of the most recognizable patterns in fashion, and is often imitated by competitors.

Burberry has built a Foundation. The mission of the foundation is to help young people realise their dreams and potential through the power of their creativity. The Burberry Foundation is committed to dedication its global resources to help young people build confidence, make connections in their communities, and grasp intellectual creativity - that which will help them to imagine and achieve their life goals.

Burberry Prorsum RTW Fall 2009 Milan

Burberry Prorsum Fall 2009 RTW collection was shown in Milan Fashion week. Christopher Bailey knows there's more to fashion than revisiting the Me Generation. His take was a looser, relaxed notion with soft, slouchy knits paired with delicate dresses or thicker tweed skirts. But Burberry fans of all ages will fall for his jackets and coats, especially the house's iconic khaki trench, this time done in suede.

Source: Burberry , Brandhabit, Harpersbazaa